: In the meantime what is needed is lots of exposure and
: being seen.
[marketing strategies etc]
: I know I'm just a newbie in this particular area of
: skating, but it appears to me that keeping it a totally
: underground sport will only make it die out, not bring in
: new participants. After all, who's going to buy Brian's
: skates unless skaters are seen using them?
I know of no rollerskater who's so underground that he can't be seen :)
Anyways, I think that many, including Brian, are open enough to the mainstream, and include it in their marketing strategies.
But all strongly rooted plants grow from below the surface.